{"id":1809,"date":"2023-09-29T11:52:07","date_gmt":"2023-09-29T11:52:07","guid":{"rendered":"https:\/\/c-meet.es\/?p=1809"},"modified":"2024-06-28T14:58:02","modified_gmt":"2024-06-28T14:58:02","slug":"c-meet-transformacion-digital-cantabria","status":"publish","type":"post","link":"https:\/\/c-meet.es\/2024\/c-meet-transformacion-digital-cantabria\/","title":{"rendered":"C-Meet se consolida como prescriptor de la transformaci\u00f3n digital en Cantabria"},"content":{"rendered":"

Una de las principales capacidades de las nuevas tecnolog\u00edas es su capacidad para generar efectos positivos en el territorio m\u00e1s all\u00e1 de su aplicaci\u00f3n directa. La segunda edici\u00f3n de C-Meet ha confirmado la voluntad del ecosistema innovador y digitalizador de Cantabria para avanzar en su transformaci\u00f3n digital, su intenci\u00f3n de apostar de forma directa por un sector que genera empleo de calidad y la necesidad de unir fuerzas para que las empresas de la regi\u00f3n sean competitivas en un mercado global.<\/p>\n

\u201cLa segunda edici\u00f3n de C-Meet ha consolidado este evento como un prescriptor excelente de la transformaci\u00f3n digital en Cantabria\u201d, explic\u00f3 Isabel Cuesta en la clausura de una cita que ha congregado a 40 ponentes, 30 empresas y m\u00e1s de medio millar de profesionales del sector. \u201cDurante estos d\u00edas se han generado alianzas, hemos compartido soluciones y explorado nuevas v\u00edas de negocio\u201d, continu\u00f3 la directora general de CEOE-CEPYME Cantabria. \u201cEventos como \u00e9ste certifican que la colaboraci\u00f3n es imprescindible para el progreso de nuestras empresas y que, en realidad, no estamos tan lejos de otras regiones como cab\u00eda pensar\u201d, concluy\u00f3 la directiva.<\/p>\n

Un aspecto, el de la colaboraci\u00f3n para ofrecer soluciones m\u00e1s completas, que ha calado en todos los agentes implicados en el desarrollo digital de la regi\u00f3n. Empresas, profesionales, Administraci\u00f3n y organizaciones empresariales han mostrado su predisposici\u00f3n para posicionar Cantabria como territorio de referencia dentro del sector tecnol\u00f3gico. \u201cYo creo que lo fundamental es querer y todos lo que estamos aqu\u00ed queremos\u201d, dijo Enrique Conde.<\/p>\n

\u201cC-Meet es una oportunidad para que la gente se inspire, para escuchar a gente de fuera que viene de otras realidades, de otros sectores y que ya ha pasado por alguno de estos problemas\u201d, continu\u00f3 el director de Innovaci\u00f3n de Mapfre, Juan Cumbrado.<\/a> \u201cEn un evento como \u00e9ste tenemos grandes empresas, tenemos startups, tenemos emprendedores y tenemos profesionales. Todos con ganas de aprender de todos. \u00c9sa es la clave para que la innovaci\u00f3n y la digitalizaci\u00f3n funcionen y el ecosistema se retroalimente\u201d matiz\u00f3 su hom\u00f3logo en proyectos de Innovaci\u00f3n para Telef\u00f3nica Espa\u00f1a, \u00c1ngel Alves.<\/a><\/p>\n

\"c-meet\"
Intervenci\u00f3n de \u00abMike\u00bb Cervera<\/figcaption><\/figure>\n

Protagonismo para la inteligencia artificial<\/strong><\/p>\n

La inteligencia artificial y sus diferentes aplicaciones al sector productivo fue la gran protagonista del programa. Miguel \u00c1ngel Cervera<\/a>, director del \u00e1rea de Negocio de Puesto de Trabajo y Ciberseguridad para Empresas en Microsoft Western Europe<\/a>, protagoniz\u00f3 una ponencia en la que expuso c\u00f3mo la IA va a transformar nuestro modo de vida y nuestra forma de trabajar. \u201cMike\u201d explic\u00f3 la gran oportunidad que tenemos por delante para construir un futuro vinculado a esta transformaci\u00f3n de una forma \u00e9tica y responsable.<\/p>\n

\"c-meet\"
Mesa redonda<\/figcaption><\/figure>\n

Un aspecto que tuvo su continuidad en la \u00fanica mesa redonda de la segunda edici\u00f3n del evento. Con el t\u00edtulo \u201cIA del ma\u00f1ana: hoy\u201d, Manuel Coterillo, CEO de LIS Data Solutions,<\/a> moder\u00f3 una conversaci\u00f3n en la que tambi\u00e9n participaron el ponente internacional Lasse Rouhiainen;<\/a> el jefe de \u00e1rea de Examen de Patentes en la Oficina Espa\u00f1ola de Patentes y Marcas, Leopoldo Belda;<\/a> la fundadora del C\u00edrculo de Ingenio Anal\u00edtico, Macarena Est\u00e9vez<\/a> y la secretaria general de la Fundaci\u00f3n Instituto Hermes, Luisa Alli<\/a>.<\/p>\n

Manuel Coterillo<\/b> se\u00f1al\u00f3, en referencia a la situaci\u00f3n de nuestra comunidad, que \u201cCantabria tiene todas las condiciones para llegar a ser un referente en digitalizaci\u00f3n y los empresarios queremos ser los protagonistas de ese proceso, pero para ello necesitamos una agenda clara y el apoyo de las instituciones para facilitar ese proceso de transformaci\u00f3n\u201d.<\/p>\n

Jaime Pelegr\u00ed,<\/a> director de Ventas de Spotify<\/a>, puso el broche al programa de intervenciones con una interesante ponencia sobre la cultura empresarial para atraer talento de la compa\u00f1\u00eda multinacional.<\/p>\n

Emprendedores y networking<\/strong><\/p>\n

C-Elevator Talent<\/a>, el desaf\u00edo para startups promovido desde la Oficina Acelera Pyme, se convirti\u00f3 en uno de los hitos de esta edici\u00f3n de C-Meet. Nueve emprendedores dispusieron de 120 segundos para presentar su idea de negocio ante un jurado que valor\u00f3 aspectos como la escalabilidad de la idea o la originalidad en la presentaci\u00f3n.<\/p>\n

Santiago Marino<\/a> y su empresa Fogges,<\/a> que pretende impulsar una red social espec\u00edfica para videojuegos online, fue el ganador de este concurso para el que se instal\u00f3 un ascensor en el escenario principal del evento.<\/p>\n

Asimismo, tanto el desayuno tem\u00e1tico para debatir sobre ciberseguridad y modelos de negocio online como el networking de car\u00e1cter l\u00fadico con el que se cerr\u00f3 el evento fueron muy bien valorados por parte de todos los participantes.<\/p>\n","protected":false},"excerpt":{"rendered":"

Una de las principales capacidades de las nuevas tecnolog\u00edas es su capacidad para generar efectos positivos en el territorio m\u00e1s all\u00e1 de su aplicaci\u00f3n directa. La segunda edici\u00f3n de C-Meet ha confirmado la voluntad del ecosistema innovador y digitalizador de Cantabria para avanzar en su transformaci\u00f3n digital, su intenci\u00f3n de apostar de forma directa por […]<\/p>\n","protected":false},"author":4,"featured_media":2389,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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